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	<title>Toast Design Blog &#187; Rebranding</title>
	<atom:link href="http://toastdesignblog.com.au/tag/rebranding/feed/" rel="self" type="application/rss+xml" />
	<link>http://toastdesignblog.com.au</link>
	<description>Graphic Design studio, Surry Hills.</description>
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		<title>Gardening Central re-branding in action.</title>
		<link>http://toastdesignblog.com.au/branding/gardening-central-re-branding-in-action/</link>
		<comments>http://toastdesignblog.com.au/branding/gardening-central-re-branding-in-action/#comments</comments>
		<pubDate>Thu, 09 Sep 2010 05:57:43 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Rebranding]]></category>
		<category><![CDATA[branding tshirt]]></category>

		<guid isPermaLink="false">http://toastdesignblog.com.au/?p=498</guid>
		<description><![CDATA[We thought we&#8217;d post this photo, shot from the crowd at Sydney&#8217;s Organic Expo while our crew filmed celebrity chef Tobie Puttock whipping up a storm for the crowd. It features the recently re-branded Gardening Central ID which we completed in August.]]></description>
			<content:encoded><![CDATA[<p>We thought we&#8217;d post this photo, shot from the crowd at Sydney&#8217;s Organic Expo while our crew filmed celebrity chef Tobie Puttock whipping up a storm for the crowd. It features the recently re-branded Gardening Central ID which we completed in August.</p>
<div id="attachment_499" class="wp-caption aligncenter" style="width: 530px"><a href="http://toastdesignblog.com.au/branding/gardening-central-re-branding-in-action/attachment/gardening_central_crew/" rel="attachment wp-att-499"><img src="http://toastdesignblog.com.au/wp-content/uploads/2010/09/gardening_central_crew-520x347.jpg" alt="Gardening Central branding on tshirt" title="Gardening Central branding on tshirt" width="520" height="347" class="size-large wp-image-499" /></a><p class="wp-caption-text">Gardening Central branding on tshirt</p></div>
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		</item>
		<item>
		<title>Toast Design Updates! Branding &amp; Rebranding.</title>
		<link>http://toastdesignblog.com.au/branding/toast-design-updates/</link>
		<comments>http://toastdesignblog.com.au/branding/toast-design-updates/#comments</comments>
		<pubDate>Mon, 02 Aug 2010 07:50:31 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Case Studies]]></category>
		<category><![CDATA[Corporate Identity]]></category>
		<category><![CDATA[Logo]]></category>
		<category><![CDATA[Logotype]]></category>
		<category><![CDATA[Motion Design (Video)]]></category>
		<category><![CDATA[Rebranding]]></category>
		<category><![CDATA[Web Design]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Corporate ID]]></category>
		<category><![CDATA[Gardenbook]]></category>
		<category><![CDATA[Gardening Central]]></category>
		<category><![CDATA[Graphic Design]]></category>

		<guid isPermaLink="false">http://toastdesignblog.com.au/?p=310</guid>
		<description><![CDATA[We have been busy the last few weeks as usual, one brand new (and happy) client &#8211; preview of that work will be shown soon! We have also done a complete re-brand of the Gardening Central and Gardenbook websites. These two online companies have been re-branded to appeal to a younger market, check out the [...]]]></description>
			<content:encoded><![CDATA[<p>We have been busy the last few weeks as usual, one brand new (and happy) client &#8211; preview of that work will be shown soon! We have also done a complete re-brand of the Gardening Central and Gardenbook websites. These two online companies have been re-branded to appeal to a younger market, check out the processes we went through to achieve this result below:</p>
<p><a title="Gardening Central Re-Branding" href="http://www.toastdesign.com.au/brand_creation/rebranding_case_study/rebranding_case_study.html" target="_blank">Gardening Central Re-branding</a></p>
<div id="attachment_319" class="wp-caption aligncenter" style="width: 645px"><a rel="attachment wp-att-319" href="http://toastdesignblog.com.au/?attachment_id=319"><img class="size-large wp-image-319" title="Gardening Central Rebranding" src="http://toastdesignblog.com.au/wp-content/uploads/2010/08/gardening_website_branding_0151-635x251.jpg" alt="Gardening Central Rebranding" width="635" height="251" /></a><p class="wp-caption-text">Gardening Central Rebranding</p></div>
<div id="attachment_320" class="wp-caption aligncenter" style="width: 645px"><a rel="attachment wp-att-320" href="http://toastdesignblog.com.au/?attachment_id=320"><img class="size-large wp-image-320" title="Gardening Central eCommerce website redesign" src="http://toastdesignblog.com.au/wp-content/uploads/2010/08/gardening_website_branding_0161-635x251.jpg" alt="Gardening Central eCommerce website redesign" width="635" height="251" /></a><p class="wp-caption-text">Gardening Central eCommerce website redesign</p></div>
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		<item>
		<title>Architectural Glass &amp; Aluminium Logo</title>
		<link>http://toastdesignblog.com.au/corporate-identity/new-projects/</link>
		<comments>http://toastdesignblog.com.au/corporate-identity/new-projects/#comments</comments>
		<pubDate>Mon, 22 Mar 2010 06:05:05 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Corporate Identity]]></category>
		<category><![CDATA[Graphic Design Services]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Print Design]]></category>
		<category><![CDATA[Rebranding]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[Corporate ID]]></category>
		<category><![CDATA[Graphic Design]]></category>
		<category><![CDATA[Identity]]></category>
		<category><![CDATA[Logo]]></category>
		<category><![CDATA[logo design]]></category>

		<guid isPermaLink="false">http://toastdesignblog.com.au/?p=249</guid>
		<description><![CDATA[We&#8217;ve been very busy the last few months pumping out a lot of design work (stay tuned for some new packaging design additions), but for now check out some of our new corporate identity work: Client: Dyna-Fix &#8211; Architectural Glass &#38; Aluminium Job: Evolutionary logo design + business card application (soon a new web design!)]]></description>
			<content:encoded><![CDATA[<p>We&#8217;ve been very busy the last few months pumping out a lot of design work (stay tuned for some new packaging design additions), but for now check out some of our new <a title="Corporate Identity Sydney" href="http://www.toastdesign.com.au/corporate_id_graphic_design/corporate_identity_design.html" target="_blank">corporate identity</a> work:</p>
<p>Client: <a title="Dyna-Fix Architectural Glass and Aluminium" href="http://www.dynafix.com.au/" target="_blank">Dyna-Fix</a> &#8211; Architectural Glass &amp; Aluminium<br />
Job: Evolutionary <a title="Logo Design Graphic Design Sydney" href="http://www.toastdesign.com.au/logos/logo_design.html" target="_blank">logo design</a> + business card application (soon a new <a title="Web Design SEO Sydney" href="http://www.toastdesign.com.au/web_design/website_design_seo.html" target="_blank">web design</a>!)</p>
<div id="attachment_349" class="wp-caption aligncenter" style="width: 645px"><a rel="attachment wp-att-349" href="http://toastdesignblog.com.au/?attachment_id=349"><img class="size-large wp-image-349" title="Dynafix Rebranding" src="http://toastdesignblog.com.au/wp-content/uploads/2010/03/architectural_branding_024-635x251.jpg" alt="Dynafix Rebranding" width="635" height="251" /></a><p class="wp-caption-text">Dynafix Rebranding</p></div>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Happy New Year! Case Studies Roundup</title>
		<link>http://toastdesignblog.com.au/branding/happy-new-year-case-studies-roundup/</link>
		<comments>http://toastdesignblog.com.au/branding/happy-new-year-case-studies-roundup/#comments</comments>
		<pubDate>Mon, 11 Jan 2010 00:19:36 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Case Studies]]></category>
		<category><![CDATA[Corporate Identity]]></category>
		<category><![CDATA[Design Studies]]></category>
		<category><![CDATA[FMCG - Fast Moving Consumer Goods]]></category>
		<category><![CDATA[Graphic Design Services]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Packaging Design]]></category>
		<category><![CDATA[Rebranding]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Advertisment]]></category>
		<category><![CDATA[Case Study]]></category>
		<category><![CDATA[Corporate ID]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[Graphic Design]]></category>
		<category><![CDATA[Identity]]></category>
		<category><![CDATA[Logo]]></category>
		<category><![CDATA[logo design]]></category>
		<category><![CDATA[Mens Fashion Corporate Identity]]></category>
		<category><![CDATA[Packaging]]></category>
		<category><![CDATA[Print Design]]></category>
		<category><![CDATA[Sydney]]></category>
		<category><![CDATA[Toast Design]]></category>
		<category><![CDATA[Web Design]]></category>
		<category><![CDATA[Website]]></category>

		<guid isPermaLink="false">http://toastdesignblog.com.au/?p=231</guid>
		<description><![CDATA[First of all Happy New Year! We hope you had a great holiday. As for Toast we are now working hard back at work after a much needed rest, to cap off the year we decided to have a little wrap up of last years work, so please check out our case studies below&#8230; Listed [...]]]></description>
			<content:encoded><![CDATA[<p>First of all Happy New Year! We hope you had a great holiday. As for Toast we are now working hard back at work after a much needed rest, to cap off the year we decided to have a little wrap up of last years work, so please check out our case studies below&#8230;</p>
<p>Listed are some various case studies on all aspects of our <a title="Graphic Design Services Sydney" href="http://www.toastdesign.com.au/graphic_design_services_sydney.html" target="_blank">graphic design services</a>.</p>
<p>Our <a title="Packaging Design Sydney" href="http://www.toastdesign.com.au/fmcg_packaging_design/packaging_design_specialists_fmcg.html" target="_blank">packaging design</a> case studies include:</p>
<ul>
<li><a title="Coffee Packaging Design Case Study" href="http://www.toastdesign.com.au/fmcg_packaging_design/coffee_packaging_case_study/hadleys_morning_roast.html" target="_blank">Hadley&#8217;s Morning Roast (Coffee Packaging Case Study)</a></li>
<li><a title="FMCG Packaging Design Case Study" href="http://www.toastdesign.com.au/fmcg_packaging_design/packaging_design_case_study/fmcg_packaging_design_case_study.html" target="_blank">Duramax Homeware (FMCG Homeware Packaging Case Study)</a></li>
</ul>
<p>We also have a new <a title="Logo Design Sydney" href="http://www.toastdesign.com.au/logos/logo_design.html" target="_blank">logo design</a> case study, and some new <a title="Corporate Identity Design Sydney" href="http://www.toastdesign.com.au/corporate_id_graphic_design/corporate_identity_design.html" target="_blank">corporate identity</a> case studies:</p>
<ul>
<li><a title="Logo Design Case Study Sydney" href="http://www.toastdesign.com.au/logos/logo_brand_case_study/logo_identity_drift_development.html" target="_blank">Drift (Logo Design Case Study, Building Development)</a></li>
<li><a title="Corporate Identity Case Study" href="http://www.toastdesign.com.au/corporate_id_graphic_design/corporate_id_gardening_website/corporate_id_case_study.html" target="_blank">Gardening Central (Corporate Identity Case Study, Australian Gardening Supersite)</a></li>
<li><a title="Corporate Identity Case Study Men's Fashion" href="http://www.toastdesign.com.au/corporate_id_graphic_design/corporate_id_mens_fashion/corporate_id_design_case_study_mens_fashion.html" target="_blank">Bexter (Corporate Identity Case Study, Men&#8217;s Fashion Brand)</a></li>
</ul>
<p>And the last but not least! Our latest <a title="Branding Rebranding Design" href="http://www.toastdesign.com.au/brand_creation/branding_rebranding.html" target="_blank">branding (rebranding)</a> design case study:</p>
<ul>
<li><a title="Branding Rebranding Case Study Melbourne" href="http://www.toastdesign.com.au/brand_creation/corporate_identity/rebranding_case_study.html" target="_blank">Maxitan (Branding Case Study, Beauty Salon Melbourne)</a></li>
</ul>
]]></content:encoded>
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		<title>Business cards with metallic ink and spot varnish.</title>
		<link>http://toastdesignblog.com.au/branding/business-cards-with-metallic-ink-and-spot-varnish/</link>
		<comments>http://toastdesignblog.com.au/branding/business-cards-with-metallic-ink-and-spot-varnish/#comments</comments>
		<pubDate>Mon, 21 Dec 2009 05:56:32 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Print Design]]></category>
		<category><![CDATA[Rebranding]]></category>
		<category><![CDATA[Business Cards]]></category>
		<category><![CDATA[metallic ink]]></category>
		<category><![CDATA[metallic silver]]></category>
		<category><![CDATA[metallic silver ink]]></category>
		<category><![CDATA[Pantone Silver]]></category>
		<category><![CDATA[Spot Ink]]></category>
		<category><![CDATA[Spot UV]]></category>
		<category><![CDATA[Spot Varnish]]></category>
		<category><![CDATA[spot varnish over metallic ink]]></category>

		<guid isPermaLink="false">http://toastdesignblog.com.au/?p=212</guid>
		<description><![CDATA[We recently rebranded J&#38;B Build &#8211; a construction and development company. We just received their business cards from press, which we designed along with their new identity. And for all the Graphic Designers out there who may be wondering how a Spot Varnish over Metallic Ink looks, we&#8217;ve done that on the front face of [...]]]></description>
			<content:encoded><![CDATA[<div id="attachment_395" class="wp-caption aligncenter" style="width: 645px"><a rel="attachment wp-att-395" href="http://toastdesignblog.com.au/?attachment_id=395"><img class="size-large wp-image-395" title="Business Card Designs" src="http://toastdesignblog.com.au/wp-content/uploads/2009/12/construction_developer_branding_014-635x251.jpg" alt="Business Card Designs" width="635" height="251" /></a><p class="wp-caption-text">Business Card Designs</p></div>
<p>We recently <a title="Rebranding" href="http://toastdesign.com.au/brand_creation/branding_rebranding.html">rebranded</a> J&amp;B Build &#8211; a construction and development company. We just received their business cards from press, which we designed along with their <a title="new identity" href="http://toastdesign.com.au/corporate_id_graphic_design/corporate_identity_design.html">new identity</a>.</p>
<p>And for all the Graphic Designers out there who may be wondering how a Spot Varnish over Metallic Ink looks, we&#8217;ve done that on the front face of the cards. It adds a very subtle sheen, which jumps out when it hits light at the appropriate angle.</p>
]]></content:encoded>
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		<title>Corporate ID Rebrand &#8211; Maxi Beauty Salon</title>
		<link>http://toastdesignblog.com.au/branding/corporate-id-rebrand-maxi-beauty-salon/</link>
		<comments>http://toastdesignblog.com.au/branding/corporate-id-rebrand-maxi-beauty-salon/#comments</comments>
		<pubDate>Wed, 30 Sep 2009 04:48:32 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Corporate Identity]]></category>
		<category><![CDATA[Print Design]]></category>
		<category><![CDATA[Rebranding]]></category>
		<category><![CDATA[beauty salon]]></category>
		<category><![CDATA[brochure design]]></category>
		<category><![CDATA[business identity]]></category>
		<category><![CDATA[colour scheme]]></category>
		<category><![CDATA[Corporate ID]]></category>
		<category><![CDATA[Graphic Design]]></category>
		<category><![CDATA[Logo]]></category>
		<category><![CDATA[typography]]></category>

		<guid isPermaLink="false">http://toastdesignblog.com.au/?p=166</guid>
		<description><![CDATA[We have recently finished the maxi rebranding which was a full rework of the previous logo, and business identity. Maxi is a local business located in Prahran, Victoria, specialising in eyebrows, beauty and tanning. It was Toast Design&#8217;s job to come up with a fresh, new and captivating logo and colour scheme to represent the [...]]]></description>
			<content:encoded><![CDATA[<p>We have recently finished the maxi <a href="http://www.toastdesign.com.au/brand_creation/branding_rebranding.html">rebranding</a> which was a full rework of the previous <a href="http://www.toastdesign.com.au/logos/logo_design.html">logo</a>, and <a href="http://www.toastdesign.com.au/corporate_id_graphic_design/corporate_identity_design.html">business identity</a>. Maxi is a local business located in Prahran, Victoria, specialising in eyebrows, beauty and tanning. It was <a href="http://www.toastdesign.com.au">Toast Design&#8217;s</a> job to come up with a fresh, new and captivating logo and colour scheme to represent the business accurately.</p>
<div id="attachment_427" class="wp-caption aligncenter" style="width: 645px"><a rel="attachment wp-att-427" href="http://toastdesignblog.com.au/?attachment_id=427"><img class="size-large wp-image-427" title="Beauty Salon Branding" src="http://toastdesignblog.com.au/wp-content/uploads/2009/09/beauty_salon_branding_020-635x251.jpg" alt="Beauty Salon Branding" width="635" height="251" /></a><p class="wp-caption-text">Beauty Salon Branding</p></div>
]]></content:encoded>
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