
Garden Lovers Club membership application form
Application forms have a tendency to come across as quite bland for one simple reason – clarity of information. There’s a fine line between form and function and it can be difficult to create a balance that looks nice, and is user-friendly. We’re quite happy with our latest application form for Flower Power’s Garden Lovers Club. Flower Power were great to work with and allowed us to create something that made everyone happy (including their data entry team).
Garden Lovers (who sign up to the club at an astonishing rate) appreciate all things flora, and we aimed to create a lively piece of design with blooms of foliage as key design elements, while maintaining a sensible hierarchy of information.

Garden Lovers Club membership application form
Tags: australian native flora, australian native plants, form over function, gardening graphic design, information design, information graphic design, Membership application form